It is extremely difficult to get started in affiliate marketing. The reason is because there is a lot of competition. The challenge is to try and outdo other affiliates and think of ways to do a better job promoting. And the sea of information about this doesn’t make it any easier. But here’s one tip that almost no one is talking about.
You can’t deny that video is powerful. The reason it’s so pervasive is because everyone loves it. It’s so much easier to keep people’s attention with video. So you can put this to great advantage in your affiliate marketing.
Examples of how to use video for affiliate marketing:
- Record your testimonial
- Record the order process
- Do a preview video
Do a testimonial video
This is probably the easiest of all. Just turn on your web cam and talk. It does not need to be polished or pro. Just seeing another real person endorsing a product helps your viewers decide to buy. And the mess-ups or mistakes just make the video more real. You can literally just press record and talk. If you don’t want to be in front of the camera use one of the other methods.
Record a walk-through
This one is a little more subtle. Make this more like a tutorial helping them use the product. And in the process you’re actually selling the product. If it’s useful, then what you’re teaching just makes people want it. So just make sure you’re demoing a good product.
Record the order process
This technique is super powerful. Record yourself placing an order. There is nothing more motivating than watching someone buy something live. First, it’s social proof. In general people are more likely to something they’ve seen other people do. Second, it builds trust. People believe you’re giving them good advice if you take that advice yourself. And let’s not forget about good old fashioned envy. People want what they see you getting. You can add some extra punch to this by ending with: You’re gonna have to place your own order if you want to see the members area.
Record a preview of the members area
Here’s an easy way to show the value of the product. What you do is record a tour of the back end. And show them everything they get by ordering. This one also helps to remove the skepticism. Once they’ve seen the back-end, they know it’s real.
No special skills are required. Anyone can create stunning videos with some easy-to-use software. Really, the software does all the work. So you don’t have to worry about the technical part of this at all. Just focus on the benefits:
- More sales You’ll earn more affiliate commissions when you add video. People like video, so start using it.
- Less refunds You’ll also have less of your commissions taken back. Thanks to you people know what’s inside before buying. So they’ll be less likely to refund.
- Beat your competition! This is a really easy thing to do. But only a very small percentage do it. So, you’ll be way ahead of the crowd.
So get serious about your affiliate business and add video in now. It’s your profit that’s affected by not taking action.